Best Customer Service Tips to Improve the Customer Experience Exceptionally

7 April 2022

Customer experience (CX) is the top priority for almost all companies today. Why? Because it not only ensures customer retention (repetitive purchase from the same customer) via the increase in customer satisfaction rate but also surges the revenue of the company. According to the study by Temkin Group, companies that have an annual turnover of $1 billion are anticipated to earn an average of an additional $700 million within 3 years of investment into customer satisfaction. Hence, it's very important to use the right strategy to improve the customer experience. Looking out for some tips? We'll be happy to help. Please find below some of the best customer service tips to improve your customer’s experience exceptionally.

Provide training to your customer-facing team

Your customer-facing team (support, sales, and/or marketing) are the ones who first interact with the customers and give that "first impression". Cliché but true - "Your first impression is your last impression". Therefore, companies should provide proper training related to the product and soft skills to their customer-facing team so they interact with the customers with a minimal scope of error and provide your customers and potential customers a seamless experience.

Let’s not forget, a happy customer is a loyal customer!

Develop an Omni-channel strategy

An omnichannel strategy means making a cohesive strategy for all the channels – marketing, sales, and support so that whichever channel the customer is interacting with, he/she will receive the same level of satisfaction. Otherwise, it will be frustrating and confusing for the customers to receive different inputs from different channels.

Provide personalized service to your customer

Reality Check! You will never receive the same type of customer every time. Hence, personalizing your service as per the customer's requirement is always a good idea. Likewise, customizing as per your customer's need (no pun intended) is equally necessary. You should always focus on listening to your customer carefully and try to understand them and then provide the personalized/customized resolution to him/her accordingly.

Also Read: How to Increase Your Digital Customer Service: Tips from the Experts

Make use of technology

As per the independent research, chatbots can resolve almost 80% of customer queries. 40% of the customers are more focused on the resolution and they don't care whether it's coming from a chatbot or a human. Clearly, chatbots are changing how companies interact with customers. It not only provides a seamless experience to your customer but also ensures that your customer care number does not repeat “all our customer representatives are busy. Please try again later” for too long (which is very frustrating for many customers). It reduces the wait time of every customer and provides them with quick and easy resolution.

Final thoughts!

Hands down! Customer experience is very important whether you’re a start-up or an MNC.

As we say - “Customer is King”, keeping your “king” (or queen) happy should be the top-most priority of every business. Hence, focusing and strategizing on their seamless experience is absolutely rational as there are high chances that a satisfied customer will bring more customers into the business through word-of-mouth.

You can consult us to know more about how we can help you in providing a seamless experience to your customers and potential customers.