Dr Manjari Soni
Spark Technology Group Inc. (SparkTG)
As Director & VP of Sales and Marketing at Spark Technology Group Inc. (SparkTG), Dr Manjari leads the go-to-market strategy across SparkTG's full product portfolio — including AI Agents, Cloud Telephony, IVR Solutions, WhatsApp Business API, and Analytics. With over 19 years of industry experience and a PhD in Consumer Behaviour, she brings a rare blend of strategic sales leadership and consumer-first thinking. Under her leadership, SparkTG has expanded its customer base significantly, serving enterprises across BFSI, healthcare, real estate, and logistics with AI-driven Unified Communication solutions.
SparkTG Products
Areas of Expertise
Articles by Dr Manjari
7 published articles

Travel Tech in 2026: How India's Leading OTAs Use AI Voice Bots to Upsell and Retain Customers
A booking confirmed at midnight. A flight change three hours before departure. A hotel upgrade offer that needs to land before the guest checks in elsewhere. Indian travel platforms run on moments that will not wait for a human agent to be available. This is how AI voice bots are becoming the operational backbone of travel booking, upsell, and retention in 2026.

Introducing SparkTG Communication Dashboard: One View. Every Conversation. Real-Time.
We built the SparkTG Communication Dashboard because Indian B2B contact centres deserve a single operational command layer — not five tools that never fully talk to each other. One screen. Every channel. Every agent. Every conversation. Live.

Interaction Insight Software India|How to Hear What Every Customer Conversation Is Actually Saying
Your best manager listens to five calls on a Monday morning and knows by lunch what three agents are doing wrong, which customer segment is arriving frustrated, and why your renewal script is creating objections. Interaction insight software gives every manager that same pattern recognition — across 100% of conversations, in real time.

What is Cloud Telephony? The Ultimate Guide for Businesses (2026)
Is your business still relying on a traditional landline phone system? Discover what cloud telephony is, how it works, its key features, and why thousands of Indian businesses are making the switch — powered by SparkTG.

What is Customer Interaction Analytics? A Complete Guide for Businesses
Every customer conversation is full of insights—but are you capturing them effectively? Discover what customer interaction analytics is, how it works, and how AI-powered interaction analytics software transforms conversations into business intelligence.

Top Mistakes Businesses Make in Cloud Telephony Setup in 2026 (And How to Avoid Them)
Avoid the most costly Cloud telephony setup mistakes in 2026. Learn how to implement a scalable Cloud phone system for business with smart IVR, CRM integration, auto dialer compatibility & unified communication solutions by SparkTG.

What Is Real-Time Voice Streaming? A Complete Guide for Businesses (2026)
Discover how real-time voice streaming is transforming customer experience with instant voice processing, live AI responses, and zero-delay communication for modern businesses.
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